When things are a mystery, we want clarity.
We want direction.
We want orientation.
However, when things are spelled out for us, we want surprise.
We want to experiment with the recipe.
We want to journey into the unknown.
We live and work in the tension of mystification and demystification.
But it's the existence of this tension that propels our creative life.
When our audience feels lost in mystery, we can offer clarity and direction.
And when they feel bored and their lives feel transactional, we can offer transcendence.
I get a kick out of reading people desperately trying to "sell" one over the other.
Both exist, because we need both.
And both can offer serendipity and surprise.
Are you lured by mystery?
Or are you a black-and-white kind of person?
Maybe its time to mix things up.
(photo by Jeffrey Pott on Flickr)